COVID-19 isn’t the only virus you have to worry about in 2020. There is another dangerous parasite draining the life force from sales organizations in every industry across the nation. The culprit – hiring managers who continue to recruit underperforming salespeople year after year. Now to be fair, sales recruitment is no walk in the park – in fact, it’s more difficult than hiring for any other department in your organization. That’s why you need to take a unique approach when it comes to identifying, attracting, and selecting sales talent.

Sales is the lifeblood of your company and your producers can either infect that bloodline or provide it with the nutrients it needs to thrive. For this reason, selecting the right sales talent is crucial to the success of your business. We tell our clients that each new sales hire should be as good or better than your previous top performer – and we mean it.

To those of you who are still holding on to hope that good ole’ Steve will finally turn things around and come through for you after months or years of missing his sales targets – you’re part of the problem too, sorry bud. It’s time to get rid of those sales lizards and make room for sales leaders who are going to grow your business and help you reach your revenue goals. Anything less is irresponsible on your part and if I were your boss – I would eliminate the virus at it’s source…wink wink, nudge nudge.

Being that sales recruitment is more important and more difficult than hiring for any other department in your organization, many business leaders turn to the experts – that’s us. We’ve been helping business owners and hiring managers identify, attract, and select top-tier sales talent for the past 40 years. After all that time, we’ve learned which sales competencies are most commonly found in successful salespeople as well as the best ways to find out if your candidates possess these competencies. And trust me that part isn’t easy. Sales candidates sell themselves to you just like they would any other product or service. It’s our job to ask the right questions and accurately predict whether or not they have the skills and competencies you’re searching for. The goal is to know if they will be successful before you hire them, and we’re so confident in our ability to do this that WE GUARANTEE RESULTS.

Have questions about expanding your sales force or optimizing your company’s processes?

Get in touch with us by scheduling a call with one of our dedicated recruiting experts here.

IMPORTANT COVID-19 UPDATE: We are an essential business and will continue to serve you during this uncertain time. We’re here for you!